Online University of Professional Education
Strategic Marketing . Conclusion brand on the market Andrey Dligach
About training
Overall rating
1
Complexity
Specialist
Language
Русский
Category
Business Marketing
Amount of videos
38 Video
Duration
10 hours
Amount of files
48 Files
Цена
700 uah
Course subscribe

Купить тренинг "Strategic Marketing . Conclusion brand on the market"

Купить тренинг за 700 грн
Familiarity with training

Unique in a course there is all:

  • format, on-line of lecture, individual and group tasks is combined in that, коучинг on forming of decisions for business of each of participants.
  • an author of course is the best trainer and consultant on marketing and strategic management in Ukraine, a well-known teacher of universities and business-schools of Ukraine, Russia, Belarus, author, is 8 books, hundreds of publications and many methodologies.
  • table of contents of course, in that ten of the most effective methodologies, more than 100 examples is considered from the different commodity markets (foodstuffs technician, industrial equipment, cars, consumer goods, bank and insurance services and many other) of Ukraine, Russia and Belarus. 38 on-line of lectures in that accessible and the questions of marketing and strategies are deeply considered. Results are more than 50 researches, conducted Advanter Group in the last few years.
  • materials, that get participants are presentations, spreadsheets, structured forms for filling, text materials, results of researches.
  • on-line is a format of educating. you can occupy at any time twenty-four hours, comfortable exactly for you.


A course is intended for:

  • businessmen, those, who plans to start new business or develop present;
  • marketing specialists, commercial managers, категорийных and food managers, analysts of markets, бренд-менеджеров, those, who зинтересован in practical information for the increase of profit
  • leaders of the market-oriented companies

A course will be interesting and useful to the students and teachers in the field of marketing and management (on every stream of course the receipt of 1-2 personal underbacks is possible on passing of course personally from Andrey Длигача*).

As a result of passing of course there are participants:

  • will understand technologies and instruments of the strategic marketing
  • will work out together with the author of course marketing strategy for the company or brand
  • will get the complete set of materials for independent development of marketing strategies

 

*For the receipt of underback - please, deport a motivational letter and short CV to address: grand@seeans.com)

 

 

This training is recommended
in social networks
Experts
Andrey Dligach
Business
Program

Course "Marketing strategy from And to I" - it the first program of on is the line educating of the strategic marketing of such high level. The program unites in itself main advantages of mass on - line courses (such, as Coursera), and experts of the Ukrainian (THE CIS) market. Conducts the program is the best trainer and consultant on marketing and strategic management in Ukraine. 

Passing of this course will allow to you afterwards independently to work out marketing strategy for any commodity and market. 

Bases of the strategic marketing : kinds, analysis and management. Analysis of environment, SWAT is an analysis, competition analysis. Behavior of consumers. Market-food strategies of leadingout of commodity. Innovations, marketing of the impressions, territories. Strategies of the integrated marketing communications and program of loyalty.

Average passing time: 10.0 hours
1 Определение
Determination of marketing
30:00
2
2
2 Behavior of consumers
26:59
1
0
3 Behavior of consumers (Part 2)
16:47
1
1
4 Technologies of marketing management
21:56
1
0
5 Types of marketing
29:14
1
0
6 Indexes of efficiency of marketing activity
26:34
1
0
7 Procedures of the marketing management
33:44
1
0
8 Strategic analysis
25:01
3
0
9 Analysis of marketing environment
15:53
2
0
10 Analysis of strengths and weaknesses of business
9:23
1
0
11 Analysis of trends
30:17
1
0
12 Competition analysis
26:06
1
0
13 Portfolio analysis (introduction)
31:34
2
0
14 Portfolio analysis (multicriterion matrices)
15:07
4
0
15 Analysis of strategic alternatives
17:08
1
0
16 Analysis of behavior of consumers and clients
23:28
1
0
17 Base marketing strategy
16:09
2
0
18 Choice of base market
22:08
1
0
19 Base competition strategy
21:00
1
0
20 Segmenting of market
47:48
1
0
21 Strategy of scope of market
14:17
1
0
22 Portfolio strategy
18:07
1
0
23 Strategy of height
25:04
1
0
24 Strategy of competition behavior
30:30
2
0
25 Strategy of positioning
25:21
1
0
26 Foods strategies
8:55
0
4
27 Brand of strategy
23:02
2
0
28 Assortment strategy
17:10
1
0
29 Strategies of pricing
22:27
1
0
30 Innovations
12:35
0
0
31 Strategies of the integrated marketing communications
20:27
1
0
32 Marketing of the impressions
9:29
1
0
33 Strategy of sale
20:18
1
0
34 Strategy of providing of loyalty
13:24
1
0
35 Internal marketing strategy
12:18
1
0
36 Marketing plan
10:45
2
0
37 Marketing control
10:15
1
0
38 Marketing of territories
17:29
1
0
Course subscribe

Купить тренинг "Strategic Marketing . Conclusion brand on the market"

Купить тренинг за 700 грн
Last ratings
Курс Андрея Длигача был интересен для меня не только в силу репутации главного эксперта, а также и потому, что подобный...
Градобык Юлия
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